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Nintendo Celebrates European Success News
Chris Leyton
15/01/2007
Wii and DS sales account for half of all hardware sales across Europe in December...
Stories of Nintendo's success are becoming an altogether familiar experience these days, as details of its accomplishments throughout the UK and Europe today emerged following success across North America.
In a territory that has traditionally had an "on-off" relationship with Nintendo, it appears that Wii and DS are making a charge towards the permanently on, as record-breaking numbers were recorded during the Christmas period.
According to sales figures released from Chart-Track over 200,000 Wii consoles were shifted in the UK alone over the Christmas period. December was also a great month for the Nintendo DS, which continued to establish its position as the most loved handheld in history with over 500,000 units sold to UK gamers, making it not only the best selling console of any kind during Christmas, but also throughout 2006.
The success was emulated throughout Europe, where combined sales of the Nintendo DS and Wii accounted for over half of all hardware sales during December for the territory. Over 1.7 million Nintendo DS units were sold during the month, making it the best selling console across Europe as well for December and 2006.
Laurent Fischer, Marketing Director for Nintendo Europe commented:
"We have enjoyed one of the most successful Christmas holidays ever, with both Nintendo DS and Wii selling at staggering rates. The success of our products this Christmas clearly shows that Nintendo's drive to make gaming accessible to everyone has attracted people of all ages and abilities to the industry. We are facing such high demand for both platforms that unfortunately we are facing stock shortages, however we are doing everything possible to combat this by attempting to deliver both consoles and games to retailers on a daily basis."
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