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Halo 2 Guerrilla Marketing In Full Effect News
Chris Leyton
26/07/2004
Spoof website hints at MAJOR Halo 2 development on August 24th…
Keen-eyed Halo fanatics may have noticed a rather strange website being advertised on the recent Halo 2 Theatrical Trailer, replacing the standard www.xbox.com with www.ilovebees.com.
A quick glance of the aforementioned website reveals a âGuerrilla Marketingâ campaign in full effect, with the seemingly innocuous website hosting what appears to be a virus attack, as you can see from the attached screenshot.
Besides the typical bee-related information, further exploration through the site reveals a number of cryptic messages, such as âReveal the Truthâ and âI've been here forever. Conscious, unconscious. On, off. On, off. On off on off on off on off onâ¦â
The website contains a link to a personal blogspot, which amongst other things makes constant references to August 24th â“ a date in which Windows 95 was launched, printing was completed on the first Guttenberg Bible and Mt Vesuvius erupts for the first time.
Certainly this ties in with the timer on the first site and suggests that âsomethingâ Halo 2 related will be occurring on August 24th; many have been quick to speculate that this will be the release of a playable single-player Halo 2 demo â“ although quite honestly weâre baffled at present.
Take a look for yourself and be sure to let us know your thoughts and opinions on the matter.
Our thanks to the guys at SPONG for highlighting the websiteâ¦
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