Blizzard: Lich King 'Fastest Selling PC Game Ever' News

Blizzard Entertainment has today confirmed that the second World of Warcraft expansion pack, Wrath of the Lich King, sold a mammoth 2.8 million units globally on day one.  The figure makes Lich King the fastest selling PC game in history, smashing the previous record of 2.4 million units - which had been set by its WoW predecessor, The Burning Crusade.

The pack, which includes a number of tweaks and features including the new continent of Northrend, launched last week to over 15,000 midnight launches.

"We're grateful for the incredible support that players around the world have continued to show for World of Warcraft," said Mike Morhaime, CEO and cofounder of Blizzard Entertainment. "Wrath of the Lich King contains some of the best content we've created for the game so far, and we look forward to seeing even more players log in to experience it in the days ahead."

"World of Warcraft: Wrath of the Lich King surpassed all sales expectations, with 100 Gamestation stores opening at midnight to cater for a high level of demand," said Andrew Thompson, product director, Gamestation UK. "Players queued for hours -- some dressed as characters from the game -- proving that enthusiasm for Blizzard Entertainment's latest instalment is at its highest level to date."

TVG spoke with Blizzard COO Paul Sams and Associate Producer Lee Sparks about Wrath of the Lich King ahead of the expansion's launch, where the two discussed the future of the game and their thoughts on the WoW rivals.