SEGA Secures Winter Olympic Deal News

SEGA Europe has today confirmed that it's secured the license to produce and publish video games based on the 2010 Winter Olympics, which are due to take place in Vancouver, Canada.

News of the deal comes after successful titles based on the 2008 Beijing Olympic Games, including the multi-million-selling Mario & Sonic at the Olympics, which is currently sitting in 12th position in the UK All Format All Price Top 40.

Whilst we can certainly expect a 'Vancouver 2010: The Official Video Game', surely the announcement of a Mario & Sonic at the Winter Olympics is now just a formality?

"Working with SEGA has resulted in Olympic Entertainment Software achieving unparalleled success and we are delighted to support SEGA once again for the Vancouver 2010 Olympic Winter Games", says Raymond Goldsmith, Chairman & CEO of ISM.

"SEGA is extremely excited to once again work with ISM on a series of multi-platform games celebrating the Olympic Games," says Okitane Usui, Chief Operating Officer, SEGA Corporation. "The Vancouver 2010 Olympic Winter Games offers gamers a collection of exciting sports to master, as well as a stunning location for players to take advantage of. We aim to bring fans around the world an exhilarating experience whenever they play any Olympic title."